SUSSEX, Wis., April 28, 2022–(Enterprise WIRE)–Quad/Graphics, Inc. (NYSE: QUAD), a world-wide marketing expertise enterprise, introduced currently the appointment of marketing and advertising and marketing market executive Rachel Winer to the posture of senior vice president. Winer will direct a new business enterprise growth crew as the enterprise carries on to increase its promotion and marketing and advertising offerings. She will report to Government Vice President and Chief Income Officer Julie Currie.
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Quad Senior Vice President of New Small business Progress, Rachel Winer (Photo: Company Wire)
A significant concentrate of her job will be to interact with new and current consumers on the gain of Quad’s broad product or service portfolio and scale, which can assistance resolve their most pressing business enterprise and advertising worries. The company’s products and solutions and expert services span every little thing from the imaginative, strategic, and analytic procedures to the output of bodily and digital internet marketing belongings.
“Rachel’s encounter in the company, promotion, and agency house, and her potential to effortlessly navigate involving each and every, make her an optimal chief for our crew. She is distinctively geared up to associate with customers in producing one of a kind advertising activities for their brand names,” stated Currie. “Coupled with Quad’s strategic investments and our as a result of-the-line internet marketing solutions, Rachel’s distinguished occupation and credentials provide sophistication and large price to Quad and our clientele.”
Winer has virtually three many years of promotion, brand name, marketing, and communications practical experience. She joins Quad from Bonfire, exactly where she served as CMO-in-home. In her earlier part, as head of the Chicago office of Edelman, she centered on expanding the organization beyond its traditional general public relations roots. Right before Edelman, she was a powerhouse at Buzzfeed, in which she ran the Chicago and Detroit offices and was responsible for all verticals. She grew Buzzfeed’s central area by creative manufacturer partnerships. Her 20-additionally-12 months agency occupation prior to Buzzfeed integrated leading brand teams at Leo Burnett, JWT, and BBDO, the place she was dependable for some of the country’s most legendary brands, together with Kellogg’s, Princess Cruises, and Wrigley, to name a couple.
“Brand names currently are less than an tremendous volume of force to supply achievements on their advertising efforts. When I looked at Quad’s choices as a advertising working experience organization, I recognized straight away Quad is uniquely positioned to support brands reimagine their promoting to be a lot more streamlined and lower correct as a result of the friction throughout their big-scale and multi-faceted packages. I don’t see any other company, consultancy, studio or manufacturing company that has developed these abilities below a single roof like Quad,” stated Winer. “I see a great possibility for me to merge all facets of my job to assistance travel people special and dynamic consumer partnerships for excellent effects. I’m enthusiastic to join the staff and provide on our clients’ achievement.”
Quad (NYSE: QUAD) is a world internet marketing practical experience business that allows brands reimagine their advertising to be much more streamlined, impactful, adaptable, and frictionless. Quad’s strategic priorities are driven by three important competitive advantages that include integrated advertising and marketing platform excellence, innovation, and tradition and social reason. The company’s integrated advertising platform is driven by a set of main specialties together with enterprise tactic, insights and analytics, technological innovation methods, managed providers, agency and studio remedies, media, print, in-shop, and packaging.
Serving around 4,600 clients, Quad has additional than 15,000 men and women doing work in 14 nations around the world all around the world.
You should take a look at quad.com for additional facts.
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Karen Arena: [email protected] +1 (732) 407-8510
Jennifer Wasmer: [email protected] +1 (203) 522-1699