8 Time-Saving Content Marketing Tools to Ramp Up Productivity

ByFrancoise Ardion

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8 Time-Saving Content Marketing Tools to Ramp Up Your Team’s Productivity

Content marketing is an effort-intensive area of business. Creating quality content, distributing and promoting it to reach the right audience, and ensuring it delivers on your business goals is no mean feat.

From digging up ideas to measuring the performance of your content, there is a lot that content teams and marketers have to strive for. Managing all of it without the right content marketing tools is like sending an army to war without ammunition.

The Content Marketing Software market is expected to grow at a CAGR of 18.7% globally, reaching a market size of nearly USD 22.6 billion by 2028. So if you aren’t making use of the right productivity tools for your content process, you might be falling behind in the race. Productivity-boosting content marketing software can help you automate and speed up a lot of tasks for your content team, freeing up time for more strategic work.

From generating ideas to actually creating and scheduling content, there is a tool for almost every marketing activity that you can think of today. But picking the right tools from a sea of options is a challenge in itself. There’s a lot to consider. On one hand, you may be taking productivity up by a few notches but on the other, you’re probably paying a lot more than what you’re gaining – bringing your ROI down.

Here are a few time-saving tools for content teams and marketers that can do you justice, both in terms of capabilities and pricing.